Eitri changes e-commerce market and reaches R$ 90 million in GMV

A Eitri, companhia SaaS (Software as a service) fundada em 2024, tem como missão simplificar a criação de apps. Com foco em economia e qualidade, a empresa está transformando o comércio digital ao permitir que e-commerces brasileiros desenvolvam soluções móveis com três vezes mais produtividade e um terço do custo. Entre seus clientes estão varejistas de destaque, como C&A e Toymania. A empresa já alcançou mais de R$ 90 milhões em Gross Merchandise Value(GMV).

O crescimento no interesse por soluções de e-commerce mobile e a necessidade de digitalização acelerada durante e após a pandemia gerou muitas oportunidades. A expectativa é que o faturamento em 2025 seja de R$ 4 milhões.

Its co-founders, Guilherme Martins, Daniel Zupo and Joao Machado, have extensive experience in the universe of technology for digital commerce. The professionals have worked for years in e-commerce companies such as Americanas, Submarino and Shoptime. Together, they have thought of an innovative alternative, which differs from their competitors by allowing the construction of apps to be done in a simpler, scalable, flexible, agile, safe, modular and personalized way.

How work is developed?

The company transforms the development of applications for e-commerce in a more agile, efficient and accessible process. Using languages such as Javascript and Typescript, the solution allows a single code to be used for iOS and Android platforms, eliminating the need for parallel projects.With the help of a system design itself, interfaces are created quickly, and compilation takes place in the cloud, ensuring frictionless and accessible development of any device backend the structure serverless it is a practical option.In addition, the deploy it is immediate, without going through the traditional approval of app stores, giving teams the autonomy to manage the entire app lifecycle with independence and agility. In practical terms, Eitri offers the platform, while the customer deploys and customizes the app from pre-defined verticals or starting from scratch.

The autonomy of squads it is a central point.Each team works on its own workspace, with isolated codes, ensuring that any errors of a team do not affect the others. This approach allows deploys frequent and independent, eliminating “release train” Traditional and aligning with the fast pace of business demands.Eitri Manager also reduces barriers to business and quality areas by offering features such as QR Code testing and full control of users and permissions.With just one click, you can perform deploys stories rollbacks, ensuring greater control and flexibility to deliver fast results and with high quality.

“We arrived in the market with the purpose of simplifying the lives of brands that need quality mobile digital presence, especially e-commerce. Our mission is to help companies, in partnership with their agencies and suppliers, to develop native applications in a more accessible and efficient way. With our own technology, we accelerate the creation process, making it simple, agile, modern and fully customizable. We want to transform this process into a practical and uncomplicated experience, allowing everything to be done quickly and efficiently, resulting in applications that engage users and are differentiated for the” brands, says Guilherme Martins, co-founder of Eitri.

Name symbology

The name of the company is the same as the dwarf from Norse mythology who forged it Mjolnir and other magical artifacts to the gods, demonstrating exceptional skills as a blacksmith and builder.This archetypal connection to the reference of Norse mythology draws an analogy to the fact that building apps through Eitri is so fast and practical that it even seems magical.