Sao Paulo hosts the largest digital marketing event in Latin America

The Brazilian digital marketing market is preparing for its largest annual meeting. On October 09 and 10, 2025, Sao Paulo will receive the 8th edition of an event that has consolidated itself as the main meeting point for entrepreneurs, professionals and enthusiasts in the sector in Latin America. The expectation is to gather more than 5,000 participants in the Frei Caneca Convention Center.

The growth of the event reflects the maturity of the Brazilian digital market.In eight years, the meeting has evolved from a niche meeting to a mega event that moves millions of reais and attracts participants from all over the continent.

The program covers the most relevant topics of the moment: digital entrepreneurship, e-commerce, paid traffic, infoproducts and artificial intelligence. The diversity of subjects reflects the growing complexity of the market and the need for professionals to stay up to date in multiple disciplines.

A Digital Convention it stands out for its focus on practical and applicable content.Unlike academic events, the program prioritizes strategies that can be implemented immediately by participants, generating concrete results in their business.

Networking is one of the main attractions of the event.In a still fragmented market, the opportunity to connect entrepreneurs, service providers and technology providers creates an environment conducive to strategic partnerships and new businesses.

The trade fair, with more than 60 exhibiting companies in 6,000 meters, demonstrates the economic strength of the sector. Technology startups, marketing agencies and specialized tool suppliers find in the event a privileged showcase for their products and services.

The profile of the participants has diversified over the years. If initially the event attracted mainly young entrepreneurs, today it receives from beginners seeking guidance to experienced entrepreneurs interested in scaling their business to the “7 digits” Jargon of the sector for revenue of millions.

Strategies that were once restricted to large agencies are now shared openly, leveling the playing field and allowing small entrepreneurs to compete on equal terms.

The economic impact of the event transcends the two days of programming. Hotels, restaurants, transportation services and local commerce in Sao Paulo benefit from the movement generated by thousands of visitors, many from other states and countries.

A full programming and the news of the event can be followed through official social networks, which already accumulate hundreds of thousands of followers eager for the revelations of the confirmed speakers.

Industry experts see the event as a health thermometer of Brazilian digital marketing.The consistent growth in the number of participants and the increasing quality of programming indicate a market in full expansion and maturation.