"How to Be Human Among Algorithms" has just been released for Kindle

With a background that blends journalism, music, immigration, and motherhood, journalist Carol Tavares has just released the e-book “How to Be Human Among Algorithms.”The work proposes a new way of thinking about content marketing, combining strategy, sensitivity, and purpose. The publication is a direct response to the exhaustion with automated formulas that have taken over social media.

“We don’t need more posts saying the same things in an automated tone of voice. We need messages that truly touch someone, generating connection and turning audiences into people who want to unite with the brand,” says Carol, who translates her over 15 years of experience in communication and audience behavior into the e-book. With accessible language and practical examples, the author invites small businesses, creators, and freelancers to build a digital presence with more authenticity and less anxiety.

Divided into clear chapters, the book explores everything from creating purposeful content to consciously engaging with algorithms. It also includes self-awareness tips based on studies, aiming to teach how to communicate genuinely while still driving sales. “Authenticity has become a trend—thankfully! But it’s still being misinterpreted. It’s not about exposing everything, but about positioning oneself with clarity and consistency,” the author points out.

The e-book is now available for purchase online on Kindle (Amazon) and marks the beginning of a series of projects by the journalist focused on creating content with soul.