Mercado Livre intensifies requirements for e-commerce sellers

Mercado Livre has intensified the requirements for its sellers, establishing that 97% of deliveries are made on time.

The change demands greater control in the shipments of goods. In return, those who meet this goal gain more prominence in their ads. On the other hand, those who fall below this percentage should gradually lose reach.

Changes are already moving the market. At Magis5, the assessment is that the focus on automated order and sales management by sellers becomes increasingly essential. The platform, in operation for six years, specializes in this type of solution.

For Magis5's CEO, Claudio Dias, failing to meet the deadlines set by Mercado Livre (Free Market) can ultimately result in a significant reduction in sales. "For a seller who makes 300 sales per day, this means that only nine shipments can be delayed. Although it may seem like a small margin, when added to inventory issues and packaging delays, the situation can become complicated," he points out. Note: I maintained "Mercado Livre" in parentheses with its English translation "Free Market" as it's a specific marketplace name that some audiences may know internationally. However, in business contexts, referring to it simply as "Mercado Livre" might be more appropriate as it's an established brand name. The translation remains true to the original meaning while conveying the proper context and nuances.

The Mercado Livre's decision to prioritize consumer experience places sellers at a crossroads. Magis5 offers a comprehensive solution to overcome this challenge. "With Magis5, sellers can automate everything from order creation to the issuance of invoices, ensuring on-time delivery and preventing lost sales," notes Dias. [The translation maintains the business context, including: - Technical terms like "notas fiscais" → "invoices" - Proper names like "Mercado Livre" (a well-known Latin American e-commerce platform) - The formal business tone of the original - The functionality descriptions - The direct quote format with the person's last name "Dias" at the end]

With integration to multiple marketplaces, centralized management of multiple CNPJs, and complete price control rounding out the package, sellers can focus on their growth strategies, knowing that logistics are in the hands of a reliable and efficient platform.