Annual files: 2025

Sebrae, Google, and Alura launch course to train small businesses in AI and digital presence

According to Goldman Sachs, in 2024, 69% of small businesses use artificial intelligence (AI) in at least one area of the company, a leap...

4 tools support retail and e-commerce on Valentine's Day

Besides being a date to celebrate love and affection, Valentine's Day is also very important for boosting commerce...

Coffee++ recovers 17.3% of abandoned carts with Quick Purchase AI

A Coffee++, a Brazilian brand and reference in specialty coffees, recovered 17.3% of abandoned carts in just 30 days with the support of an intelligence solution...

5 signs that your brand urgently needs a rebranding

In light of the changes in consumption habits and the accelerated digitalization over the past five years, the business world has had to adapt to new...

Nuvemshop invests R$ 55 million in AI and launches solution to lead conversational commerce

Nuvemshop, the leading e-commerce platform in Latin America, launches Nuvem Chat, a conversational commerce solution that uses advanced artificial intelligence to optimize customer service...

The importance of ongoing training for organizational success

Much is said about innovation, competitiveness, and growth in companies, but few realize that at the center of all this is a simple factor...

Ingresse now offers the purchase of football match tickets directly in Google Search

Google now offers the option to purchase tickets for sporting events directly in Search, in Brazil. At this moment, it is possible to acquire...

3 ways to use gossip to strengthen leadership

Frequently seen as a toxic element in the corporate environment, gossip is being reevaluated from a new perspective. Hogan Assessments specialists — leader...

Registration in seconds and fraud near zero: SerasaPass, the new digital identity of the consumer, debuts an online authentication and payment model in Brazil

Serasa Experian, the first and largest datatech in Brazil, launched today SerasaPass, a unified digital wallet that integrates identification data and payments...

75% of Brazilian consumers regularly shop for groceries via store apps.

The digital environment has established itself as a shopping channel in Brazil, and now companies need to innovate with strategy using data, artificial intelligence (AI)...
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