Annual archives: 2025

How can intelligent video systems improve the customer experience in physical stores?

With a huge variety of online and hybrid shopping options, physical stores increasingly need to offer excellent customer experiences...

Changes to social security for 2025: what to expect from the new transition rules

In 2025, the minimum retirement age will undergo some changes. The changes planned for the pension system are the result of a gradual process of...

Brazilian retail sector seeks its best performance in over ten years and bets on private label to boost consumption.

Brazilian retail is poised to achieve its best performance in over ten years. According to IBGE, so far, June alone...

To support entrepreneurs in boosting their sales, Serasa Experian provides a calendar of commemorative dates.  

The start of the year is an important period for companies to plan and understand which actions require more effort, in addition to the results expected by...

Esenca maps the main crypto events in Brazil and the world for 2025.

Esenca, a strategic communications agency whose purpose is to generate value for businesses, conducted a mapping of events related to the crypto market, such as...

Is investing in influencers the right answer?

The influencer craze is a reality. For any type of launch, the first strategy that comes to mind for entrepreneurs who don't have...

Unipac reinforces its expertise in the logistics segment.

Unipac, recognized for its plastic solutions for the logistics segment, is consolidating its position as a benchmark in this market by offering innovative and sustainable solutions for material handling,...

AI, data, and the art of winning and retaining major brands in advertising agencies.

If there's one universal truth for agencies, it's that no contract with a client lasts forever. Sooner or later, a contract comes along...

Cloudflare webinar explores the digital trends that are transforming the Internet.

Cloudflare, a leading provider of internet security and performance services, will be hosting a webinar on February 6th at 11:00 AM (local time)...

Adria and iFood promote sampling campaign for Zero Fried Ramen.

In an unprecedented partnership, Adria and iFood promoted the first sampling campaign for the dry pasta category on the delivery app, which...
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