Annual archives: 2025

My two biggest nightmares as an entrepreneur.

Being an entrepreneur in Brazil is never easy, but nobody ever said it would be this difficult. Every day brings new challenges and...

Integration or extinction: the new rules of technology for marketing.

Only three things in life are certain: death, taxes, and that marketers will change their technology tools...

Eitri promises to transform the e-commerce market with innovative technologies. 

Eitri, a SaaS (Software as a Service) company founded in 2024, has a mission to simplify app creation. With a focus on cost savings and...

Pix Automático will bring efficiency and low cost to recurring payments.

Business owners and financial managers no longer need to be tied to expensive payment methods to manage recurring payments. The new Pix options...

PagBank simplifies and speeds up INSS payroll loans with the launch of a new digital journey in the bank's app.

PagBank has developed a new way for retirees and pensioners of the INSS (Brazilian National Social Security Institute) to obtain payroll loans through the PagBank app. The feature unifies different operations such as margin...

How can you protect your brand's credibility and digital reputation in the face of controversies and new policies from Meta?

Meta's announced decision to end its fact-checking program in the United States is not just an internal matter for the big tech company...

Embedded finance and the fintechization of retail: keeping an eye on trends, the sector is embracing financial services and leaving banks behind.

The fintech ecosystem is booming in Brazil. According to the study "Fintech in Latin America and the Caribbean – a consolidated ecosystem..."

Vidmob brings key trends and insights for brands to engage on LinkedIn.

LinkedIn, the world's largest professional network, continues to evolve the way Brazilians present their career paths and connect with opportunities. With...

Planning and networking should be on the radar of entrepreneurs who want to expand their businesses in 2025.

Small and medium-sized enterprises face the constant challenge of growing and standing out amidst rapid transformations and high market competitiveness.

Six tips to avoid scams when shopping online.

Brazilian e-commerce is expected to generate more than 234.9 million reais in 2025, according to ABComm, representing an increase of...
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