Start2025

Annual archives: 2025

Millennials dominate flower purchases in Brazil, according to Giuliana Flores.

E-Commerce Update - 0
Millennials have definitively taken center stage in the Brazilian flower market. According to a survey by Giuliana Flores, customers between 25 and 34...

What do you need to know about the future of payments in Brazil?

E-Commerce Update - 0
1. PIX dominates the market. The Brazilian instant payment system has become the preferred method for the population. According to a survey by MindMiners, about 73% of Brazilians say that...

7 steps to start selling on TikTok Shop in 2026

E-Commerce Update - 0
Projections from eMarketer indicate that TikTok Shop should surpass US$150 billion in gross sales volume by 2026, consolidating its position as one of the...

iFood will end 2025 with R$ 744 million invested in financial incentives, support points, and the well-being of its delivery drivers.

E-Commerce Update - 0
iFood ends 2025 with more than R$744 million reais allocated to initiatives to support the daily lives of delivery drivers...

You have only one customer. Your retail business should be too.

E-Commerce Update - 0
A loyal customer, who has been shopping at the brand's e-commerce site for years, enters a physical store. The salesperson greets him warmly, but without...

The post-Black Friday period marks the beginning of a new cycle for e-commerce.

E-Commerce Update - 0
By Jasper Perru, Head of Growth & Performance at the ANYTOOLS ecosystem. Black Friday has gone from being a 24-hour race to becoming...

Retail in 2026 will be driven by data, trust, and execution, says expert.

E-Commerce Update - 0
Currently, the retail sector is undergoing transformations that go far beyond new technologies or channel expansion. According to data from the National Confederation of Commerce...

SMEs lead investments in technology, and 70% already use digital tools.

E-Commerce Update - 0
Digitization is advancing among small and medium-sized enterprises (SMEs), with 70% of them already adopting some form of digital technology, according to Sebrae. In...

Rappi and PicPay join forces to launch the first delivery experience within a fintech company.

E-Commerce Update - 0
In December, PicPay users will gain access to a new section where they can place orders for meal deliveries or...

Cybersecurity company lists 5 tips to protect digital retail from fraud and attacks.

E-Commerce Update - 0
Traditionally, the end of the year sees the highest volume of retail sales in Brazil, driven by various seasonal events and the natural increase in...
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