Annual files: 2025

Terra & Vivo Ads launches gamification application focused on brand interaction

Terra & Vivo Ads, the digital advertising arm of the publisher and Vivo, announces the launch of Vivo Free, a gamification and engagement application.

Online retailer bets on the use of pheromones in its products

Attracione, a perfumery brand launched in November 2024, has been a sales leader in major e-commerce platforms, such as Mercado.

DeepSeek and Alibaba: China and the US in the AI dispute

DeepSeek AI has proven that it can annoy industry giants such as OpenAI, Anthropic and Google with the launch of the DeepSeek R1 and v3 models, which combine high.

3 Top trends CX professionals need to know for 2025

If you are responsible for the customer experience in a company, you know how challenging it is to put together an annual plan filled with effective strategies.

Payment via Chat Stands Out as the Most Effective E-Commerce Method

The Shopping Experience Has Never Been Simpler and More Efficient. Payment via Chat Is Changing How Businesses and Consumers Conduct Transactions...

Strategic Onboarding: opportunity for engagement and retention of talent

The beginning of the workday of a new employee is an important moment for both the company and those who take on a new one.

Global executives face pressure to cut cybersecurity spending

A new global survey by IBM Institute for Business Value (IBV) and Palo Alto Networks revealed that organizations face challenges of.

Vino Verace closes 2024 with 70% growth

Cassio Poletto Cutulli and Nathan Donatti are just joy. The partners created Vino Verace in the midst of a pandemic, in 2020.

Valentine's Day: Giuliana Flores predicts 20% growth

Valentine's Day, celebrated on February 14, is recognized as the Day of Love, a special opportunity to show affection to the loved one.
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