Annual files: 2025

Alloyal and Azul partnership boosts air travel as a benefit of loyalty programs

Loyalty tech Alloyal and airline Azul have just launched a partnership to boost travel as a benefit of loyalty programs. By...

Innovative companies are twice as likely to succeed, says McKinsey

In a dynamic and highly competitive market, the ability to innovate is no longer a differentiator, it is a strategic necessity. Companies that incorporate the...

4 strategies to facilitate exchanges and returns

Dealing with product exchanges and returns is not always a pleasant experience for consumers, who tend to postpone the process. This delay, in fact, could be...

The Cost of Dealing with Abusive and Rude Customers

Perceptyx, a global leader in employee feedback listening and analysis for workplace improvement, recently released the results of...

Online reverse logistics auction offers discounts of up to 80%

Bicycles, furniture, appliances, toys, musical instruments, vehicle parts, beauty products, and cleaning products can be purchased with discounts of up to 80% at...

Startup that was born between the bed and the closet already makes R$8 million connecting companies to IT professionals

There are no walls capable of holding back a great dream. Let the Rio native Frederico Sieck tell you, who transformed his room – that space between...

E-commerce, logistics and packaging: how to be sustainable?

We live in a globalized world, where consumption habits are constantly changing. It is a fact that, during the Covid-19 pandemic, many...

Customer journey upgrade: discover the new feature coming to Brazil to boost sales

In Brazil, the consumer profile is changing, and with it, the demands regarding the shopping experience. It is no longer enough to offer...

“WhatsApp first”: social network created for personal interactions is attracting business strategies

Launched in 2009 for iPhone apps and in 2010 on the Play Store, WhatsApp is the most popular interaction platform of the last decades....

ESPM promotes free event focused on innovation and networking

ESPM, a leading school in Marketing and Innovation focused on business, will hold on February 15th at 9 a.m., at the ESPM campus in...
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