Annual files: 2025

Beyond the hype: are consumers really willing to interact with machines?

Hype actions have become a constant when the goal is to capitalize on a trending topic on social media.

Insider reaches over 20 million people per month with influencer marketing campaigns

Insider, a reference in technological and sustainable fashion, celebrated its recent issue release, highlighting the company's influence marketing...

Cazoolo and iFood form partnership and develop returnable packaging

Cazoolo, Braskem's circular packaging design lab, announces a strategic partnership with iFood, a Brazilian technology company and leader in online delivery,...

Suzano's SupriJá platform arrives in the capital of São Paulo to strengthen the office supplies trade

Suzano, the world's largest producer of pulp and a global reference in the manufacturing of bioproducts developed from eucalyptus, has just expanded its presence...

HelpKim: novo software com automação inteligente ajuda a gerenciar e qualificar leads

The efficient generation of leads is, without a doubt, one of the most intense pain points of the digital market. The Sales Market report states that more than half of...

Winnin launches exclusive report on data protection trends for 2025

A Winnin - platform that uses proprietary AI to map cultural trends based on internet video consumption - has just launched the 2025 Data...

Generation Z: Empty Future or Transformative Force?

Albert Camus once said that "each generation imagines it is destined to remake the world." Mine knows, however, that he does not...

How to build a brand identity on social media

In an increasingly digital era, social networks are progressively becoming more present in the creation of authority and the consolidation of major...

ROI: conselhos de c-levels para implementar IA nas empresas e gerar resultados reais

The adoption of artificial intelligence (AI) has been identified as a watershed moment for companies seeking to innovate and optimize their operations. O...

Empresas: como se adaptar às próximas tendências do marketing digital?

Digital marketing is on an accelerated transformation journey, and this year, as well as the coming ones, brings a horizon full of new opportunities and challenges...
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