Start2025

Annual archives: 2025

Christmas reinforces "phygital" convergence and consolidates the new role of media in the purchase journey.

E-Commerce Update - 0
In yet another year of one of the most anticipated times of the year, Christmas confirms the consolidation of an increasingly...

River transport in the Amazon enters the digital age and is already handling 15,000 orders per month.

E-Commerce Update - 0
River logistics in Brazil has just taken a technological leap with Envoy's entry into the sector. The company, known for solutions that...

Online Christmas shopping is expected to grow by at least 15% in Brazil, according to a study.

E-Commerce Update - 0
Digital sales for Christmas are expected to see significant growth this year, with a projected increase of at least 15% in the number of orders...

Nava and Twilio announce strategic partnership in Brazil.

E-Commerce Update - 0
Nava, a Brazilian technology consulting firm, and Twilio, a customer engagement platform that drives personalized, real-time experiences for leading companies...

Trends for 2026: Navigating the short term will be vital.

Pedro Signorelli - 0
The year 2026 will be short. Not on the calendar, obviously, but in practice. Between the World Cup and presidential elections, we will have fewer hours available...

Kirvano launches automatic Pix payment system.

E-Commerce Update - 0
Kirvano, a platform that transforms knowledge into digital businesses and is a reference for infoproduct producers and content creators, adds automatic PIX (Brazilian instant payment system) as an additional feature...

Born in the digital world, Brazilian sports brand opens its first physical store and aims for expansion through franchises.

E-Commerce Update - 0
Brazilian sportswear and accessories brand Five Athletic opened its first physical store last Monday (15), in Ribeirão Preto (SP). The...

The first health plan marketplace reaches 78 operators and 1120 plans.

E-Commerce Update - 0
The supplementary healthcare sector is going through one of its most challenging cycles, marked by a continuous increase in medical and hospital costs and the accelerated expansion of...

YouTube Shopping arrives in Brazil: how do creators, brands, and the platform itself benefit from social commerce?

E-Commerce Update - 0
With social commerce strategies gaining prominence in the creator economy, platforms are rushing to expand their affiliate programs and enter the marketplace game.

Lope Digital Commerce debuts with an investment of R$ 15 million and inaugurates a growth phase for the TTX Group.

E-Commerce Update - 0
After orchestrating a series of acquisitions, company creations, and high-profile exits in Brazilian e-commerce over the past decade, the TTX Group,...
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