Start2025

Annual files: 2025

PIX payments grow in e-commerce and stores seek solutions to increase sales

Felipe Rodrigues - 0
Imagine that on any given day you decide to research the prices of a new coffee maker and find a good deal that offers an additional discount...

The evolution of native advertising combined with artificial intelligence

Edu Sani - 0
The numbers for native advertising are quite encouraging. A study conducted by Sharethrough/IPG Media showed that consumers look 53% more at native advertising...

Micro-influencers are more trustworthy than celebrities for consumers, research finds

E-Commerce Update - 0
A new survey conducted by Youpix, a consultancy specializing in the Creator Economy, in partnership with Nielsen, a company specializing in data measurement and analysis...

Building the future: Monks, part of the S4 Capital group, is the new lead agency for LEROY MERLIN

E-Commerce Update - 0
After eight years as Leroy Merlin's digital media and performance agency, Monks expanded its partnership with the retailer in Brazil....

The power of creation in solving business problems

E-Commerce Update - 0
The traditional consulting model, based on external analyses and extensive reports, has been losing ground to more collaborative approaches. Companies that actively participate in...

Personalization, technology and sustainability dictate the future of the hospitality and tourism sector in 2025

E-Commerce Update - 0
The hospitality and tourism sector has undergone constant transformations in recent years. After a forced pause during the pandemic, the sector's recovery...

Pix by biometrics: Sensedia lists the main benefits of Pix by Proximity, which comes into effect for the general population on February 28th

E-Commerce Update - 0
Next Friday, February 28th, the Pix by Proximity, also called Pix by Biometrics, will start to be valid throughout Brazil,...

Trump lawyer questions validity of Alexandre de Moraes' order in the US

E-Commerce Update - 0
A lawsuit filed by companies linked to Donald Trump and the Rumble platform against Minister Alexandre de Moraes has sparked intense legal debates....

Omnichannel service: what is its real impact on customer relationships?

E-Commerce Update - 0
Making operations more efficient is every entrepreneur's goal, especially regarding customer service. Dealing with decentralized channels, beyond...

What to expect from AI in the coming years? Specialist points out perspectives and trends for technology

E-Commerce Update - 0
Artificial intelligence is a global priority topic. With its potential to automate and enhance tasks and data usage, large companies, and...
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