Annual files: 2025

Mercado Livre, Dove and Kwai lead the engagement share in recent days in Brazil's most watched house

The most watched house in Brazil is one of the biggest stages for brands that want to capture the audience's attention. But this season, which...

Dual regulation brings more protection to Brazilian investors and consumers

Brazilian companies that have headquarters or are publicly traded in the United States are subject to dual regulation, both by the Securities and Exchange Commission...

Instagram tests 'dislike' button: Camila Silveira explains what this means for entrepreneurs and content creators

Camila Silveira, an expert in entrepreneurial development through social networks, says that the new feature could bring a series of implications for companies and...

Daten invests in new markets and announces e-commerce for the corporate segment

A Data, one of Brazil's leading computer industries, announces investments in expansion into new markets and the launch of an e-commerce platform focused on...

New platform rescues customers lost in sales

Recicla Lead CRM startup announces the nationwide launch of a customer relationship management (CRM) platform with marketing automation and...

Digital payment systems integration hub grows 60% and targets the betting and ERP sectors

Shipay Tecnologia, a digital payment systems integration hub, started the year motivated by an impressive performance. In 2024, the startup experienced growth...

The future of retail: artificial intelligence as an ally in operations and service

I have been closely monitoring the transformation happening in retail, driven by two pillars: operational efficiency and personalized service. These trends already...

High-performance leadership: discover strategies used by great leaders for engaged and productive teams

Well-led teams are 21% more productive, according to a global survey conducted by Gallup, a global research and consulting company. The study highlights...

Financial protection: relief for the impact of temporary loss of income

As with every beginning of the year, extra expenses can compromise the family budget and lead to debt. Accounts such as property tax (IPTU), vehicle tax (IPVA), vehicle licensing,...

PIX payments grow in e-commerce and stores seek solutions to increase sales

Imagine that on any given day you decide to research the prices of a new coffee maker and find a good deal that offers an additional discount...
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