Annual files: 2025

Retail loyalty faces a crossroads as customer expectations outpace programs

Loyalty remains a strategic priority for retailers, but traditional approaches are no longer sufficient. It is what the... point out.

IMBAT adopts TOTVS systems to digitize and improve its management

IMBAT, a company specialized in the design and development of personal protective equipment and safety (PPE) and products related to the material industry...

Redmi Note 13 is the most sold Xiaomi smartphone on OLX.

The Xiaomi Redmi Note 13 was the second-hand smartphone most sold by the Asian manufacturer in the first four months of the year, through...

New lease reveals Correios' maneuver to break the TRBL11 contract

A new lease agreement signed by the Post Office reinforces the thesis that there was a premeditated maneuver to enable the unilateral, unjustified, and unpaid termination of...

Emotional connection drove 60% of brands that exceeded revenue goals, study shows

Braze, the leading global customer engagement platform, held for the first time in Brazil the "Grow With Braze" event, which brought together industry leaders...

Copyright and streaming platforms: do contracts keep up with technology?

With the advancement of digital technologies, streaming platforms, with YouTube and Spotify among the most popular examples, are consolidating as the main form...

North and Northeast gain prominence in micro-entrepreneurship and inspire impactful solutions at a national event

More than 400 people gathered in June, in Brasília (DF), during the 20th Anniversary Entrepreneurial Alliance Summit — a meeting dedicated to building...

McDia Feliz 2025: Unprecedented partnership with Shopee aims at a new generation of donors in the fight against childhood and adolescent cancer

In a strategic move to boost revenue and reach a new generation of donors, the Ronald McDonald Institute announces an unprecedented partnership with...

Retail group bets on Retail Media with the launch of Ads platform

The CVLB Group, which includes the retail chains CASA&VIDEO and Le biscuit, announces the launch of the business, CVLB Ads, a media platform...

Logistics and delivery sectors are expected to continue growing in the coming years

The logistics sector in Brazil shows a trajectory of expansion for the coming years. According to Mordor Intelligence's analysis, the global freight market...
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