Annual files: 2025

Personalization is a key factor for packaging innovation

Packaging has evolved a lot over the years. In the past, its function was basically to protect the products during transportation and storage. However,...

Consumer Day: how the delivery sector is preparing for the date

Celebrated on March 15th, Consumer Day is one of the most important dates in retail, boosting sales and significantly increasing demand...

The impact of artificial intelligence on sales strategies

In recent years, artificial intelligence has proven to be a powerful ally for companies seeking to optimize their sales strategies and stand out...

With 1,379 invasions per minute, what is the relevance of encryption?

In an increasingly connected world, cybersecurity has become a priority for individuals and companies, especially in a country with a high number of...

Artificial Intelligence arrives on 'Consumer Day' to resolve Brazilians' complaints

Consumer Day, officially celebrated on March 15th, goes beyond a symbolic date: it is a phenomenon that moves millions and exposes...

Rise of Digital Strategies: Elite Marketing Firm to Double in Size by 2024

A Ocupe, an elite on-demand marketing company that connects clients with teams formed by the best professionals in the market, ended 2024 with a growth of...

Reflections for Consumer Day

A few years ago, consumers habitually bought on impulse, without much research, blindly trusting advertising. Now, think of this same consumer in...

Clicks on Consumer Day ads jumped 29% in 2025, Microsoft reveals, showing high interest in the date

According to a survey conducted by Microsoft, clicks on ads related to Consumer Day throughout February this year increased by 29%,...

Consumer Day: check out essential tips to improve your relationship with your customer through Artificial Intelligence

One of the most anticipated dates of the year is Consumer Day, celebrated on March 15th, which falls on the third Saturday of the month....

Demand for AI professionals is expected to grow 150% by 2025; learn how to take a free course in the field

In Brazil, the demand for artificial intelligence (AI) professionals is expected to grow by 150% in 2025, according to a survey by the Brazilian Association of Companies of...
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