Annual archives: 2025

Retention is the main indicator of digital efficiency, says expert.

Less than 4% of users remain active in an app 30 days after installation. This alarming statistic reveals the main challenge faced today...

Are you managing to innovate in your company?

In a world driven by increasingly rapid technological transformations, innovation has ceased to be a differentiator and has become a requirement...

Freshworks Advances with its AI Agent Platform to Simplify Customer Service Software for Businesses of All Sizes

Most AI-powered service tools are limited to answering questions. Freddy, however, goes further: it performs tasks. During its main event,...

From anonymous passenger to influencer: the influencer marketing revolution.

Digital marketing, as a reflection of society, is maturing. The public is no longer satisfied with generic messages or those disconnected from their aspirations. The...

Corporate Cybersecurity: The Role of Cyber ​​Insurance in Relation to the LGPD and Digital Risks

In today's hyper-connected world, cyberattacks have become a constant threat to organizations across all sectors. No entity, large or small, is...

Valentine's Day: 40% of consumers are expected to choose online stores.

 A projection by N Bids, a 100% Brazilian adtech company specializing in omnichannel geo-targeted data and media, regarding consumer behavior on Valentine's Day reveals that...

Following adjustments, iFood announces a new package of improvements for delivery drivers.

Following the recent adjustment to the minimum delivery fee, iFood announces a new benefits package for its partner delivery drivers. With...

The Future of Hyperautomation: Emerging Trends and Impact on Business

Hyperautomation has gone from being just a promise to a competitive necessity for companies that want to evolve rapidly in a world...

The new Consumer Protection Code of Paraná addresses current issues in consumer relations.

The new Consumer Protection Code of Paraná introduces more current and comprehensive obligations, in addition to modernizing the transparent and fair relationship between...

"Free and open source": Zabbix CEO defends profitable model without license fees.

The largest gathering in Latin America on Zabbix and data monitoring brought together developers in São Paulo on June 6th and 7th...
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