Annual files: 2025

How Online Retailers Can Leverage TikTok Shop in Brazil

The launch of TikTok Shop in Brazil opened a new frontier for e-commerce, combining entertainment and shopping on a platform that already...

Canoas hosts itinerant event that discusses cashback and the future of loyalty

The ExpoEcomm 2025 Circuit, the largest traveling e-commerce event in Brazil, begins its journey on March 18th in Canoas (RS), and will travel through eight...

Neogrid launches Insights Panel with research, analysis and indicators on Brazilians’ shopping basket and retail data

Neogrid, a technology and data intelligence ecosystem that develops solutions for supply chain management, announces the launch of its Dashboard...

AD Lifestyle invests in Artificial Intelligence and boosts e-commerce sales

AD Lifestyle, a traditional Carioca brand founded in 1984, found in Generative Artificial Intelligence a strategic differential to enhance the customer experience and...

Expert explains how to build a strong digital reputation for customer loyalty and conversion in the virtual environment

A brand's reputation is one of the most determining factors for online sales success. In a market where trust is...

Will we have stores without salespeople? How AI can contribute to the customer journey

Hype is a concept used by marketing teams to refer to promotional actions for a product or service, intense and driven by a...

Startups need more than a good idea to attract investment

Attracting capital goes far beyond having an innovative idea. Startups seeking resources need to demonstrate concrete metrics, a well-structured business model...

Retail financial digitalization brings accelerated growth with contactless payments via banking apps

Contactless payments via apps have become established in retail. Driven by global financial digitization and Near Field Communication (NFC) technology, the method...

2025 will be a golden year for Brazilian e-commerce and will boost technology companies

The year 2025 emerges as a promising scenario for Brazilian e-commerce. According to the Brazilian Association of Electronic Commerce (ABComm), the...

AI race: countries compete for leadership and companies seek innovative solutions

Artificial intelligence has established itself as one of the most impactful technological transformations of contemporary society, influencing everything from the global economy to daily life...
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