Start2025

Annual files: 2025

84% of patients prefer to schedule appointments through digital channels

E-Commerce Update - 0
Diagnostic clinics are increasingly integrated into the world of digital marketing, using technology to facilitate appointment scheduling and

Fipe/Buscapé: preços dos eletroeletrônicos apresentam variação anual negativa de -2,3%

E-Commerce Update - 0
De acordo com o Índice de Preços Fipe/Buscapé, The prices of electronic products sold in the Brazilian e-commerce recorded an annual decrease of 2,3% in

Evolution of the Brazilian bettors' profile reveals structural changes in 2025

E-Commerce Update - 0
The profile of the Brazilian bettor underwent a visible transformation in the first months of 2025. If before the sector was predominantly dominated by men

US$ 740,3 billion in digital advertising: What separates successful campaigns from waste

João Paulo Sebben - 0
Everyone wants to sell more, attract customers and boost in digital. But, does investing in paid traffic solve everything like a magic trick

AI and utilities: A strategic partnership for Brazil

Julianna Rojas - 0
The utilities industries, responsible for providing essential public services such as energy, gas, water, basic sanitation, telecommunications, public transportation, shipping and delivery systems

Amazon announces 'Amazon Pickup Points' and expands delivery options in Brazil

E-Commerce Update - 0
Constantly evolving for the benefit of clients and adapting to individual needs, Amazon has just announced another delivery option for Brazilians

Eight out of ten consumers intend to buy Mother's Day gifts online

E-Commerce Update - 0
With Mother's Day approaching, a new survey conducted by Privalia – a hub that connects consumers to over 600 national and international "love brands" – reveal the

The stigma about Generation Z that contaminates marketing actions

E-Commerce Update - 0
Determining a 'starting point' regarding any behavioral change associated with the internet and new forms of communication is a task

Microsoft releases the 5th edition of the Work Trend Index

E-Commerce Update - 0
Main research data You can buy available intelligence: Intelligence is becoming abundant, accessible and available on demand. With the emergence of AI and

How global cyber warfare will impact security in Brazil

Ramon Ribeiro - 0
In the current geopolitical scenario, cyberwar has become a central component of conflicts and disputes between nations. States are employing offensive cyber operations for espionage
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