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Annual archives: 2025

Black Friday: the promotional period generates R$ 3.5 billion in e-commerce revenue and includes more than 20,000 attempted fraud cases prevented, according to Serasa Experian.

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Between November 27th and 30th, 2025, traditionally the strongest period for Black Friday, Serasa Experian, the first and largest datatech company in Brazil,...

iFood 2025 Retrospective: Brazilians will be able to see what they consumed most on the app; find out how to access it.

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iFood, a Brazilian technology company, launches this Tuesday (02) the iFood 2025 Retrospective for its 60 million users, revealing the dishes, restaurants and more...

Black Friday 2025 in Brazil: Installations stabilize after a drop last year, while remarketing and conversions on iOS skyrocket.

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AppsFlyer today released its Black Friday 2025 analysis for Brazil, showing a year of stabilization in installation trends and improvement...

Volkswagen launches official parts and accessories store on Shopee.

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Volkswagen Brazil expands its digital presence and launches an official parts and accessories store on Shopee, one of the largest marketplaces in Brazil...

The market for AI agents is expected to exceed US$50 billion by 2030.

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The era of chatbots programmed to repeat pre-set phrases is giving way to a new generation of artificial intelligences capable of thinking, acting, and...

3 strategies to protect your data after Black Friday

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The period after Black Friday is often treated as a period of rest for retailers, but it's precisely when cyber risks increase. From...

Black Friday 2025: Retail sales grow 0.8% over the weekend, driven by a 9.0% increase in e-commerce, according to Cielo.

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The Black Friday 2025 weekend once again solidified the leading role of e-commerce in Brazilian consumer spending and PIX as...

Black Friday: E-commerce surpasses R$ 10.1 billion in revenue.

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Confi Neotrust, a market intelligence company that monitors Brazilian e-commerce, released the results of accumulated online sales from Thursday...

WhatsApp as a storefront: how to use the app to win over and retain customers this Christmas.

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WhatsApp has gone beyond being just a messaging app and has established itself as an essential digital showcase for Brazilian retail. From...

CEOs launch strategic studio that bets on a for-equity model to boost startups.

E-Commerce Update - 0
Strategy Studio enters the market with an innovative proposition that breaks with the traditional model of agencies and consultancies. Instead of acting solely as...
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