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Annual files: 2025

AI in retail: technology is expected to influence more than 60% of digital sales by 2025

E-Commerce Update - 0
A study released by the National Retail Federation (NRF) predicts that, in 2025, more than 60% of digital sales will be influenced by intelligence agents

Unprecedented forum debates the future of the digital market in Brazil

E-Commerce Update - 0
The sense of digital community, accelerated by the pandemic, it led the economy to intensify migration to the virtual universe. The proof of that is the

Frauds in e-commerce challenge retailers and drive the use of intelligent automation

E-Commerce Update - 0
The rapid growth of e-commerce in Brazil has also made room for a concerning increase in digital fraud. According to

Revolution in retail: from multichannel to unified commerce

Fernando Moulin - 0
Historically, retail has evolved significantly over the past hundred years. Since the emergence of the first brick-and-mortar stores, that operated in a way

Market Day: event strengthens small businesses and boosts the local economy

E-Commerce Update - 0
Market Day returns to Esporte Clube Pinheiros on the 25th, April 26 and 27, gathering about 150 small entrepreneurs in one

Even with production in China, luxury brands maintain prestige based on reputation and symbolism

E-Commerce Update - 0
The recent exhibition of Chinese suppliers responsible for manufacturing products for major luxury brands did not undermine the prestige of the most traditional brands of

Digital transformation in 2025: maturity levels and five essential technologies to generate tangible results

Luciana Miranda - 0
Digital transformation is often seen as the ultimate goal of technology use, but in reality this is a continuous process for the

Eye of Sauron: the true responsible for the suffering of generations Z and Alpha

E-Commerce Update - 0
Within the universe of the work The Lord of the Rings, the 'Eye of Sauron' symbolizes constant vigilance, absolute power and the exercised oppression

Free shipping weighs in the purchasing decision and highlights the value of the consumer experience

E-Commerce Update - 0
According to a survey by Opinion Box, in partnership with Octadesk,free shipping is one of the main factors in the purchasing decision, influencing around

TikTok Shop: brands and sellers must adapt to the new times – and fast

Fernando Moulin - 0
Social Commerce is a growing trend that is revolutionizing the way products and services are sold online. New business trend originated
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