Annual archives: 2025

The multi-network strategy in the B2B digital menu.

The investment market uses an old metaphor to emphasize the importance of asset diversification: don't put all your eggs in one basket...

Creating an AI-powered app in just 10 minutes is already possible, and Jitterbit will show you how at the E-commerce Brazil Forum 2025. 

Imagine creating an app for your business in minutes with the help of AI. This is already a reality, and Jitterbit will show you...

Retail Media and Artificial Intelligence: From Initial Curiosity to Scalable Strategy

The use of artificial intelligence (AI) has gone from being a futuristic bet to becoming part of the strategy of companies in all segments,...

Unilever reshapes the marketplace shopping experience and boosts sales organically.

From a trend, the marketplace channel has established itself as a significant source of revenue, data, and relationships. Today, 86% of Brazilian consumers already use marketplaces to...

Retail shows recovery, while services continue to face decline, according to IGet.

The June IGet index, developed by Santander in partnership with Getnet, showed mixed results for the retail and services sectors. The...

A LinkedIn report indicates that 40% of Brazilians want to change jobs or companies in the next six months.

LinkedIn, the world's largest professional social network, has just released a new edition of its Workforce Report, a study conducted with over 2,000...

Pipefy and Oracle accelerate the adoption of generative AI in the corporate world.

Pipefy, a low-code automation platform powered by artificial intelligence, is driving the adoption of generative AI at scale through a strategic collaboration with...

SEO is not dead, it has evolved: how artificial intelligence is changing the way we search and are found.

The rise of generative artificial intelligence and the shift in Google search behavior have fueled a heated (and controversial) debate in marketing...

Koin's interactive campaign presents its app and Pix installment payments at Shopping Light.

On June 28th and 29th, Koin, a fintech company specializing in digital payment solutions and fraud prevention, held an event at Shopping Light,...

A startup from Roraima, which has already generated R$1 billion and created a commission-free delivery model, aims for national expansion.

In a delivery landscape that often stifles small businesses with high commissions, Pigz, a startup from Roraima founded in 2020, is revolutionizing the...
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