Start2025

Annual archives: 2025

Digital products are gaining status as strategic assets and driving recurring revenue in Brazil.

E-Commerce Update - 0
Digital products have come to occupy a prominent place in the new Brazilian economy. From e-books and online courses to mentoring and platforms with...

Last day of Prime Day: how to get the best discounts at Amazon's biggest annual event.

E-Commerce Update - 0
Today is the last day of Amazon Prime Day, one of the most anticipated shopping events of the year. The event, which brings together major...

4 subscription strategies that double renewals and increase annual revenue by up to 40%

E-Commerce Update - 0
Businesses that adopted the subscription model with well-defined recurring revenue strategies managed to double their customer renewal rate and increase...

New Brazilian AI promises to cut energy consumption in retail by 15%.

E-Commerce Update - 0
Sometimes, energy is wasted without anyone noticing. A cold storage door left ajar, an air conditioner that continues to run...

3 tips to boost app downloads and cut acquisition costs

E-Commerce Update - 0
In a landscape dominated by thousands of new apps launched daily, differentiation can lie in the details. According to Leandro Scalise, CEO of RankMyApp, a leading platform...

How AI is redefining the B2B buying journey.

E-Commerce Update - 0
Artificial intelligence is not just a trend in the B2B world; it's a reality that is revolutionizing the entire business-to-business purchasing journey.

Beyond Faria Lima, Networking Clubs Expand into Latin America

E-Commerce Update - 0
With 99% of Brazilian companies classified as small and medium-sized, and 78% of their leaders citing networking as the main source of new business, a movement...

ADSPLAY announces the acquisition of Pixel Roads.

E-Commerce Update - 0
 ADSPLAY, a media hub offering top-of-funnel to bottom-of-funnel solutions, announces the acquisition of the startup Pixel Roads (which will now be part of...

Do you know what split payment is and when it will apply to your company?

E-Commerce Update - 0
The "split payment" instrument, planned for 2027 to combat tax evasion and ensure more efficient collection, is one of the pillars of the reform...

Expansion of Retail Media and Trade Marketing drives hiring in Brazil.

E-Commerce Update - 0
The Trade Marketing and Retail Media market is experiencing a period of expansion and professionalization in Brazil. Data from eMarketer indicates that investments...
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