Start2025

Annual files: 2025

Winnin launches cultural intelligence, focused on Retail and Beauty, applied for brands that want to get ahead

E-Commerce Update - 0
Culture moves quickly and those who want to lead need to keep up. Thinking about it, a Winning,platform that uses proprietary AI to map cultural trends

Million-dollar sales expectations drive retail in the final stretch for Mother's Day

E-Commerce Update - 0
A few days before Mother's Day, celebrated on May 11, Brazilian retail demonstrates confidence in the results according to a survey conducted by Rcell

Emotional marketing: how this connection can increase companies' sales

Márcia Assis - 0
How many times have you been moved by a marketing campaign? People connect with people, something that is increasingly present in the

Architecting solutions: how technology redefines logistics and drives e-commerce in Brazil

Thiago Nicolussi - 0
Digital transformation in the logistics sector is consolidating as one of the main factors for the growth and efficiency of e-commerce and

Brand x Consumer: who sets the rules now

Renan Cardarello - 0
In recent years, it was possible to see a growing increase in the purchasing decision power of consumers for various types of products, more selective

AI Race: Deepseek and Gemini Gain Strength and Challenge ChatGPT's Leadership, points Do Follow

E-Commerce Update - 0
The artificial intelligence (AI) market is experiencing a new phase of transformation, with the emergence of increasingly robust competitors to ChatGPT, of

Apps connect brands and consumers and stand out as digital marketing tools

Guilherme Martins - 0
In recent years, the growth of mobile commerce and the consolidation of smartphones as the main means of internet access have profoundly transformed the way

Renewal of the truck fleet in Brazil: challenges and impacts for the sector

E-Commerce Update - 0
The truck fleet in Brazil is aging and faces significant challenges for renewal. In 2023, the average age of trucks in the country was

Mother's Day drives growth in natural beauty e-commerce

E-Commerce Update - 0
Mother's Day, one of the most important dates in the Brazilian retail calendar, promises to boost Avozon's sales, pioneering brand in natural dermocosmetics

Magalu raises 130 million dollars with IFC, from the World Bank Group. Resources will be invested in technology

E-Commerce Update - 0
Magalu announces today the raising of 130 million dollars (approximately 765 million reais) from the International Finance Corporation (IFC), largest institution
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