Annual files: 2025

Magalu raises 130 million dollars from IFC, part of the World Bank Group. Resources will be invested in technology

Magalu announces today the raising of 130 million dollars (approximately 765 million reais) from the International Finance Corporation (IFC), the largest institution...

AI in retail: technology is expected to influence more than 60% of digital sales by 2025

A study released by the National Retail Federation (NRF) predicts that by 2025, over 60% of digital sales will be influenced by artificial intelligence agents...

Unprecedented forum debates the future of the digital market in Brazil

The sense of digital community, accelerated by the pandemic, led the economy to intensify the migration to the virtual universe. The proof of that is the...

Frauds in e-commerce challenge retailers and drive the use of intelligent automation

The rapid growth of e-commerce in Brazil has also led to a concerning increase: the rise of digital fraud. According to...

Revolution in retail: from multichannel to unified commerce

Historically, retail has evolved significantly over the past hundred years. Since the emergence of the first brick-and-mortar stores, which operated in a...

Market Day: event strengthens small businesses and boosts the local economy

Market Day returns to Esporte Clube Pinheiros on April 25, 26, and 27, bringing together around 150 small entrepreneurs in a...

Even with production in China, luxury brands maintain prestige based on reputation and symbolism.

The recent exhibition of Chinese suppliers responsible for manufacturing products for major luxury brands did not undermine the prestige of the most traditional brands in...

Digital transformation in 2025: maturity levels and five essential technologies to generate tangible results

Digital transformation is often seen as the ultimate goal of technology use, but in reality, it is an ongoing process for the...

Eye of Sauron: the true responsible for the suffering of generations Z and Alpha

Within the universe of the work The Lord of the Rings, the 'Eye of Sauron' symbolizes constant vigilance, absolute power, and the oppression exerted...

Free shipping weighs in the purchasing decision and highlights the value of the consumer experience

According to a survey by Opinion Box, in partnership with Octadesk, free shipping is one of the main factors in the purchasing decision, influencing about...
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