Start2025

Annual archives: 2025

SEO for AI (AIO – Artificial Intelligence Optimization)

E-Commerce Update - 0
SEO for AI (also known by the acronym AIO or Generative Engine Optimization - GEO) is the set of techniques aimed at optimizing content, products...

Transactional Voice Commerce

E-Commerce Update - 0
Transactional voice shopping (or transactional v-commerce) represents the advanced stage of voice commerce. It involves the use of verbal commands not only for...

Store of One

E-Commerce Update - 0
Synonyms: Radical Hyper-personalization, Adaptive E-commerce, Liquid Interface. What is Store of One? It's an advanced e-commerce concept where the online store ceases to be...

AI as a Sales Channel (AI-First Commerce)

E-Commerce Update - 0
AI as a Sales Channel (also referred to as Conversational Search Commerce or Generative Commerce) is the transaction model where Big Language Models...

Customer Digital Twins

E-Commerce Update - 0
Customer Digital Twins are dynamic and accurate virtual replicas of individual consumers. In the context of fashion and retail, this...

Agentic Commerce

E-Commerce Update - 0
Agentic Commerce refers to an economic ecosystem where autonomous Artificial Intelligence software—known as AI Agents—have...

Automated Live Shopping

E-Commerce Update - 0
Automated Live Shopping (also known as AI Live Commerce or Automated Live Streaming) is the evolution of traditional live commerce. It is a...

Loja Integrada is holding an event in São Paulo to declare the "end of traditional e-commerce" and launch a new sales category

E-Commerce Update - 0
With the aim of ending the cycle of conventional digital retail, Loja Integrada will hold an event on January 22, 2026, in São Paulo...

AI generates a new wave of refund fraud and puts global e-commerce on alert

E-Commerce Update - 0
The advancement of generative artificial intelligence tools is producing an unexpected side effect in global e-commerce: the falsification of visual evidence for...

Use of AI agents on WhatsApp grows by more than 1000% on Black Friday 2025, reveals OmniChat

E-Commerce Update - 0
Fifteen years after Black Friday became established in Brazil, the date that transformed digital retail is once again undergoing a turning point. If...
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