Start2024

Annual files: 2024

Interest in Black Friday drops 52.5% among Brazilians in 2024, says Semrush

E-Commerce Update - 0
In a year when conscious consumption and a focus on experiences are redefining Brazilians' priorities, Black Friday 2024 emerges...

IAB Brazil launches Brand Suitability and Fraud Prevention Guide for Digital Advertising

E-Commerce Update - 0
IAB Brazil, through its Brand Safety Committee, launched the Brand Suitability and Fraud Prevention Guide, a study that...

On Black Friday, Serasa Experian brings 10 tips for entrepreneurs to make the most of the date

E-Commerce Update - 0
One of the main dates for companies is Black Friday, which will take place on November 29th. With offers that catch the eye...

Black Friday 2024: what to expect from the promotions?

E-Commerce Update - 0
Created in the United States in the 1960s, Black Friday is already a well-established tradition in several countries around the world, always on the last...

How to plan for Black Friday 2024 shopping

E-Commerce Update - 0
The countdown to Black Friday has already begun, and many consumers are preparing to take advantage of the deals. This year the long-awaited...

Black Friday: number of visits to fake stores increases by 35%, warns NordVPN research

E-Commerce Update - 0
Black Friday is approaching and the digital landscape is becoming more risky. According to a NordVPN survey, attempts to access fake stores...

Three channels to boost sales at the end of the year

Luiz Correia - 0
The end of the year is, without a doubt, the most anticipated time of the year for commerce. After all, from a financial perspective, customers have greater power...

Excellent service is the key to success in physical retail

E-Commerce Update - 0
The quality of customer service is often the decisive factor for the success of a retail business. Develop teams to receive...

Which marketplace is best for your business? Ecommerce Specialist in Practice explains

E-Commerce Update - 0
Whoever decides to start an online business has certainly wondered which marketplace is best to start selling on. Although they have similar business models, each...

Customers who come through referrals have a high level of trust in the brand, which increases the average ticket by up to 18%

E-Commerce Update - 0
Referral Marketing is one of the most powerful strategies to attract customers! But, ultimately, what is this strategy, and how can it transform...
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