Start2024

Annual files: 2024

59% of social media users have purchased products after seeing them promoted by influencers

E-Commerce Update - 0
Com a Black Friday se aproximando, plataformas como Instagram, TikTok e YouTube se transformam em palcos estratégicos para as empresas que buscam aumentar suas...

Superlógica announces Joca Neto as new Product Director

E-Commerce Update - 0
Superlógica, the most comprehensive technology platform and financial solutions for the condominium and real estate markets, announces the hiring of Joca Neto as Director...

North and Northeast lead racial inclusion in the job market, but challenges persist in Brazil

E-Commerce Update - 0
The fight for racial equality in the Brazilian labor market is a historic challenge that persists despite advances in Diversity policies,...

From consumption to click – the technological revolution on Black Friday and Cyber Monday

Gilberto Reis - 0
Marked by promotions and significant discounts that attract millions of consumers, Black Friday and Cyber Monday are highly relevant dates for the market and commerce....

Retail Movement Resumes 3% Growth in October Driven by Children's Day

E-Commerce Update - 0
HiPartners, in partnership with the Brazilian Society of Retail and Consumption (SBVC), releases its recent seasonal analysis of the Retail Performance Index...

Black Friday: why does conversational commerce increase companies' revenue during this period?

E-Commerce Update - 0
Black Friday, officially the last Friday of November, moves the retail calendar and many companies' schedules with the purpose of...

Black Friday 2024 could be the biggest in history for small entrepreneurs

E-Commerce Update - 0
Brazilian consumers are in the mood to give gifts this year. And it's not just friends and family who will benefit from it...

Brazilian manufacturer of 100% electric vans begins operations with Amazon

E-Commerce Update - 0
Arrow Mobility, the manufacturer of the only 100% electric van in the country, has begun a partnership that will make an impact in the logistics sector. The company delivered to...

In a new phase, Rocket Lab records 34% growth in investments from its Brazilian clients in mobile campaigns in 2024

E-Commerce Update - 0
Rocket Lab, App Growth Hub multinational recognized for driving exponential app growth, celebrates a year in 2024 marked by the expansion of the...

How Retailers Can Use Technology to Their Advantage During Black Friday

E-Commerce Update - 0
The retail sector is undergoing a significant transformation driven by consumers who demand more personalized experiences. With the approach of Black Friday and...
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