Start2024

Annual files: 2024

BOPIS: The Strategy That Is Transforming Retail

E-Commerce Update - 0
In the retail world, the pursuit of convenience and efficiency has driven the adoption of new strategies aimed at improving the customer experience....

The Growth of Social Selling Through Individual Sales Reps

E-Commerce Update - 0
In the digital age, social media has become a powerful tool to boost sales and engage customers. Social selling, or the practice of...

The M-Commerce Boom in Emerging Markets: A Retail Revolution

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In recent years, m-commerce (mobile commerce) has experienced explosive growth in emerging markets around the world. With the increasing penetration of...

President Lula signs law taxing international purchases over US$50

E-Commerce Update - 0
President Luiz Inácio Lula da Silva (PT) signed this Thursday (27) the law establishing the taxation of international purchases over US$...

Uni E-commerce Week 2024: E-commerce Event Announces its Third Edition

E-Commerce Update - 0
Marketplaces University, marketplace consulting, announced the launch of the third edition of Uni E-commerce Week, one of the largest e-commerce events in Brazil....

Growth of Social Commerce: The Convergence of Social Media and E-commerce

E-Commerce Update - 0
Social commerce, also known as social commerce, is transforming the way consumers discover, interact with, and purchase products online. By integrating resources...

Target Announces Strategic Partnership with Shopify to Expand Its Marketplace

E-Commerce Update - 0
Target Corporation, one of the largest retail chains in the United States, announced today a strategic partnership with Shopify Inc., aiming for expansion...

Adoption of Chatbots for Sales and After-Sales Support in E-commerce: Enhancing the Customer Experience

E-Commerce Update - 0
With the exponential growth of e-commerce, providing excellent customer service has become a critical factor for the success of online retailers. In...

Video Commerce and Livestream Shopping: The New Era of Online Shopping

E-Commerce Update - 0
E-commerce is undergoing a significant transformation with the rise of video commerce and livestream shopping. These innovative trends are revolutionizing the...

Adoption of Mixed Reality Technologies in E-commerce: Transforming the Online Shopping Experience

E-Commerce Update - 0
The evolution of e-commerce has been driven by the constant pursuit of innovations that improve the customer experience and increase sales. In this context,...
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