Start2024

Annual files: 2024

BOPIS: The Strategy That Is Transforming Retail

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In the retail world, the search for convenience and efficiency has driven the adoption of new strategies aimed at improving the customer experience

The Growth of Social Selling Through Individual Sales Reps

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In the digital age, social media has become a powerful tool to boost sales and engage customers. Social selling, or the practice of

The M-Commerce Boom in Emerging Markets: A Retail Revolution

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In recent years, m-commerce (mobile commerce) has experienced explosive growth in emerging markets around the world. With the increasing penetration of

President Lula signs law taxing international purchases over US$50

E-Commerce Update - 0
President Luiz Inácio Lula da Silva (PT) signed into law on Thursday (27) the law that establishes taxation on international purchases over US$

Uni E-commerce Week 2024: E-commerce Event Announces its Third Edition

E-Commerce Update - 0
The Marketplaces University, marketplace consulting, announced the launch of the third edition of Uni E-commerce Week, one of the largest e-commerce events in Brazil

Growth of Social Commerce: The Convergence of Social Media and E-commerce

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Social commerce, also known as social commerce, is transforming the way consumers discover, interact and buy products online. When integrating resources

Target Announces Strategic Partnership with Shopify to Expand Its Marketplace

E-Commerce Update - 0
A Target Corporation, one of the largest retail chains in the United States, announced today a strategic partnership with Shopify Inc., aiming for an expansion

Adoption of Chatbots for Sales and After-Sales Support in E-commerce: Enhancing the Customer Experience

E-Commerce Update - 0
With the exponential growth of e-commerce, providing excellent customer service has become a critical factor for the success of online retailers. Next

Video Commerce and Livestream Shopping: The New Era of Online Shopping

E-Commerce Update - 0
E-commerce is undergoing a significant transformation with the rise of video commerce and livestream shopping. These innovative trends are revolutionizing the

Adoption of Mixed Reality Technologies in E-commerce: Transforming the Online Shopping Experience

E-Commerce Update - 0
The evolution of e-commerce has been driven by the constant search for innovations that enhance the customer experience and increase sales. In this context
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