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Monthly Archives: August 2024

Freshworks and Nortrez Announce Partnership to Transform Customer Service in Brazil

E-Commerce Update - 0
Freshworks, a global provider of customer engagement software, and Nortrez, a Brazilian technology and innovation company, today announced a strategic partnership...

Because the "AI Law" could stagnate Brazil in the technological innovation landscape and render the country unproductive in the sector.

E-Commerce Update - 0
In an increasingly technology-driven world, the spread of Artificial Intelligence (AI) is already a reality. Therefore, its regulation...

OmniK strengthens senior leadership with the hiring of former VTEX and TOTVS executives.

E-Commerce Update - 0
OmniK, the leading solution in Brazil for e-commerce businesses looking to expand their operations without the complexity of managing additional inventory, announces Pedro Scripilliti...

New Concept 'Universal Customer Experience' Gains Strength in Brazil

E-Commerce Update - 0
An innovative concept is transforming how companies approach customer experience in Brazil. Universal Customer Experience (UCE), or Customer Experience...

Br24 is betting on artificial intelligence to improve customer relationships through the Biatrix virtual assistant.

E-Commerce Update - 0
A recent survey on artificial intelligence developed by Microsoft revealed that 74% of micro, small, and medium-sized enterprises in Brazil have already adopted the technology...

US Media announces Rafael Magdalena as Director of the new business unit: US Media Performance.

E-Commerce Update - 0
US Media, a leading media solutions hub in Latin America, today announced the appointment of Rafael Magdalena as Director of its newly created unit...

9 lessons to learn from Netflix and Spotify about Artificial Intelligence and personalization.

E-Commerce Update - 0
In an increasingly competitive and consumer-centric market, personalization has become an essential tool for acquiring and retaining customers. In this scenario,...

Logistics and aesthetic marketing: a long-standing partnership

Fabio Linhares - 0
The relationship between logistics and marketing isn't the first thing that comes to mind when considering the beauty industry. Even so, it...

Global E-commerce Expected to Reach US$11.4 Trillion in 2029, Driven by Alternative Payment Methods, Study Reveals

E-Commerce Update - 0
Global e-commerce is on track to reach a transaction volume of US$11.4 trillion in 2029, marking a 63% growth in...

Companies are stepping up efforts to prevent cyberattacks during holiday shopping.

E-Commerce Update - 0
With peak demand dates like Christmas and Black Friday approaching, e-commerce in Brazil is preparing for a significant increase...
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