Start2024July

Monthly Files: July, 2024

PMI study shows that one in five professionals already applies GenAI in more than 50% of projects

E-Commerce Update - 0
In the ranking of countries optimistic about the potential of AI to benefit the economy and the labor market, o Brasil é o país

Artificial Intelligence as a catalyst for operational efficiency in service teams

Yuri Pessoa - 0
The digital era brought a silent revolution, but more deeply impactful, in the way companies interact with their customers. No cerne dessa transformação está

Generative AI faces challenges to grow in marketing

E-Commerce Update - 0
A pioneering study, jointly conducted by the FIA Business School, the LabMKT, core of the institution dedicated to the marketing area, Gaspers.IA and AnaMid, destaca a

Budweiser and JBL launch custom speakers to celebrate music in unprecedented partnership

E-Commerce Update - 0
Budweiser and JBL have joined forces to create an exclusive line of customized speakers, combinando a excelência sonora da JBL com o design icônico e

Medium and long-term losses of “Fear of Switching Off”

E-Commerce Update - 0
The month of July marks the beginning of the second semester and the traditional school holidays. Because of this, uma grande parcela dos profissionais aproveita

ESPM promotes a series of free remote open classes in July

E-Commerce Update - 0
The ESPM, school of Marketing and Innovation focused on business, is open for registration for the open classes, remote and free, com início em 17

How brands can increase the performance of Reels on Instagram and Facebook? AI responds

E-Commerce Update - 0
Social media platforms are on the radar of all marketing professionals. Brands can not only hyper-segment consumers using data

Pix transacts more than R$11 trillion in the first half of 2024

E-Commerce Update - 0
Recent data from the Central Bank shows that, in the first half of 2024, the Pix payment method had more than 28 billion transactions, the

Internet and rural youth: connected for succession in the countryside

E-Commerce Update - 0
The data from the Continuous PNAD of IBGE, from 2022, show a great advance in internet access in recent years, mainly in the rural area

Companies that value Diversity and Inclusion have better commercial and productivity results

E-Commerce Update - 0
Every day more companies are seeking to develop and implement initiatives that bring Diversity and Inclusion (D&I) to the workplace. Agreed
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