I-Hype umqondo osetshenziswa amaqembu ezentengiso ukuze abhekisele emikhankasweni yokukhangisa eqinile, yesikhashana yomkhiqizo noma isevisi, egxile ezihlokweni okuxoxwa ngazo kabanzi ngesikhathi esithile. Ukusetshenziswa kobuchwepheshe bedijithali kubalulekile, kodwa ukuqanjwa kwakamuva, njengobuhlakani bokwenziwa, kuvumela izinkampani ukuthi zihlele izinqubo ezihamba ngalé kokukhuluma nje.
Ngalo mqondo, ukwenza kube ngokwakho ebudlelwaneni bamakhasimende kuwukugxumela phambili okukhulu. "Uma sikhuluma ngoguquko lwedijithali kanye nekusasa lokuthengisa, namuhla kufanele siphendule ukunaka kwethu ekuhlakanipheni okwenziwe. Ingabe kuzothatha indawo yabantu emisebenzini ethile? Ingabe sizoba nezitolo ezingenabo abathengisi? Ngaphandle kwale mibuzo, sidinga ukuqonda ukuthi i-AI ingaba negalelo kanjani ohambweni lwamakhasimende, "kusho uCésar Baleco, oyi-CEO ye-Irrah Group.
Inhlangano igxile emikhiqizweni yezobuchwepheshe kanye nezixazululo ezigxile ekuthengiseni. Lokhu kuhlanganisa amathuluzi e-e-commerce, amathuluzi okuphatha isitolo, kanye nokuzenzakalela kweziteshi zokuxhumana phakathi kwabathengisi namakhasimende - okuhlanganisa nama-chatbots anobuhlakani bokwenziwa. Sekuyiminyaka ecishe ibe ngu-20 isemakethe, isikhathi lapho ibone khona ukusungulwa okusha kwezobuchwepheshe okushubile nokusheshisa. "Manje, sibona i-AI ifika izoguqula ukuthengisa," ukholelwa.
Isibonelo sesevisi yamakhasimende yomuntu siqu, eyenziwe nokwenzeka ngobuhlakani bokwenziwa, yilokho okungashintsha umqondo wesitolo. Ukuthi isevisi ephathekayo noma ebonakalayo, esezingeni izovumela ubudlelwano obuqondene nawe, obunikwe amandla ama-algorithms kanye nokuhlaziywa kwedatha okujulile nokusheshayo, "ngokoqobo ngesikhathi sangempela," njengoba uchwepheshe ebonisa.
"Umlando wokuthenga, ukusebenzisana kwezokuxhumana, amagama asetshenziswa umthengi kokubili enkulumweni yabo nasekusesheni kwabo, ukuthi lo mthengi uziphatha kanjani esitolo-konke lokhu kunikeza ulwazi lobuchwepheshe ukunikeza izimpendulo zekhasimende ezihlangabezana nezintandokazi zabo ezithile zomuntu siqu, ukuze banelise izidingo zabo nezifiso zabo," kufanekisa i-CEO.
Ngale ndlela, abathengisi ngeke bakwazi ukuhlangabezana nezidingo zabathengi kuphela, kodwa, okubaluleke nakakhulu, ukulindela lezo zidingo kanye nezidingo. Iqiniso liwukuthi ukuqoqwa, ukugcinwa, nokuhlaziywa kwedatha ngobuhlakani bokwenziwa kukhula kakhulu; amandla okukhiqiza obuchwepheshe anika amandla izimpendulo ezihlukene, ezenzelwe umuntu siqu, "ezenziwe ngendlela efanele", ngamagama ka-Baleco.
Uchwepheshe uchaza ukuthi izitolo ezithengisayo zizoba okomuntu siqu njengoba amaphrofayela omsebenzisi ekhona namuhla ekusakazeni noma ezisekelweni zomculo, isibonelo, esevele enikeza lawa bathengi amamenyu amafilimu nomculo angagcini nje ngokuhlangabezana nezintandokazi zabo kodwa futhi agcine laba basebenzisi bexhumekile futhi bethembekile. "Ukwethulwa kokukhishwa okusha, izaphulelo, nokukhushulwa kungalungiselelwa ikhasimende ngalinye," uyabikezela.
Ukuziphatha kwekhasimende nganoma yisiphi isikhathi nakho kungaqondwa. Ngamanye amazwi, ngaphandle komlando wokusesha, ukuthenga, nokubukwa, ubuhlakani bokwenziwa bulandelela noma yiziphi izinguquko ekunambithekeni, noma imizwa yomthengi ngaleso sikhathi esithile sokusebenzisana. "I-chatbot enobuhlakani bokwenziwa ithola noma yikuphi ukuhluka kwesimo lapho ibhekene nokukhungatheka ngenxa yokungahlangabezwa kwezidingo zayo, ngokwesibonelo."
Ukutshala imali kubahlinzeki bezobuchwepheshe abanikeza i-ecosystem yezixazululo (ukuphatha, isevisi yamakhasimende, ukuthengisa) ngakho-ke kubalulekile ukuze abathengisi bafake ngokugcwele uguquko lwedijithali. Phela, njengoba i-CEO ye-Irrah Group ibona, izenzo ezihlukanisiwe nezomuntu siqu azisizi uma, lapho ikhasimende lidinga ukuqhubeka nohambo lwalo, uhlelo lungalungiselelwanga ngokwesakhiwo ukuphatha izimfuno nokugeleza.
