A Unentel, a distributor of technological solutions for the B2B market, announces Vera Thomaz as its new Chief Marketing Officer (CMO). The executive, who has been with the company since 2019, will now lead the marketing area after a successful five-year tenure as Commercial Director.
With a solid and recognized career in the Information Technology (IT) sector, Vera brings strategic vision and extensive experience to her new role. A graduate in Business Administration with an MBA in Business Management, she was a central figure in developing the Plantronics brand in Brazil, establishing it as a market leader. Throughout her journey, she actively witnessed and contributed to historical milestones in the sector, from the privatization of telecommunications and the emergence of Contact Center to the evolution of collaboration and information technologies.
‘Our goal is to position Unentel as the key partner for our clients, brands, and resellers, expanding visibility and relevance in the market. We will be a reference both in our commercial relationships and in our digital and institutional presence,’ emphasizes Vera Thomaz.
The new CMO will take on a strategic role, encompassing brand management, communication campaigns, and digital marketing, in addition to working directly with Unentel’s teams in Salvador and São Paulo, ensuring deeper integration within the department and collaboration with the team.
‘With a holistic vision and all the knowledge I have gained inside and outside Unentel, I am committed to supporting our resellers in achieving their goals. We want this initiative to strengthen the skills and performance of all stakeholders—brands, partners, and clients—driving collective growth,’ concludes Vera Thomaz.