InícioNews2025 will be a golden year for Brazilian e-commerce and will boost...

2025 will be a golden year for Brazilian e-commerce and will boost technology companies

The year 2025 emerges as a promising scenario for Brazilian e-commerce. According to the Brazilian Association of Electronic Commerce (ABComm), the sector’s projected growth is 10% compared to 2024, achieving a revenue of R$ 224.7 billion this year. For Elton Matos, co-founder and CEO of Airlocker, the first Brazilian franchise of smart lockers, the shift in consumption habits, with more Brazilians adopting online shopping, opens a range of opportunities for companies looking to expand their operations. 

“As digital consumption grows, the need to invest in innovative solutions to solve logistical challenges also increases, especially concerning product deliveries. The possibility of the delivery person arriving at a time when no one is available to receive the package or leaving it in an unsafe location are increasingly common concerns among consumers,” reveals the CEO.

According to a survey conducted by Octadesk and Opinion Box, 77% of the over 2,000 respondents stated they shopped online throughout 2024. Given the context’s potential, companies offering alternatives that enhance security and convenience in consumers’ daily lives are well-positioned to stand out as a promising market trend, such as smart lockers. These devices, increasingly common in urban areas, provide an efficient and convenient way to make deliveries safer, allowing consumers to pick up their orders at flexible times while offering greater control over purchases and solving logistical issues.

The entrepreneur states that technology has ceased to be just a differentiator and has become an essential element in people’s daily routines. “Airlocker reflects new consumption habits, operating in the final stage of the logistics chain, in what we call ‘last mile’, a kind of intermediary between distribution centers and the end consumer. Over the past two years, we’ve grown by 200%, and currently, around three thousand goods are delivered through our ‘smart lockers’,” says Elton. 

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