With the advancement of digital transformation impacting all sectors of the economy, blockchain is establishing itself as an indispensable tool for companies seeking competitiveness and security. This system, which enables the creation of immutable and decentralized transaction records, offers robust protection against fraud and cyberattacks.
The technology operates through a network of participants who validate and record each transaction in chained blocks. This decentralized approach not only minimizes the risk of information manipulation but also increases trust among the involved parties, which is vital in a world where credibility is a precious asset.
According to Ariel Scaliter, CTO of Agrotoken, the infrastructure also promotes greater operational efficiency. “Bureaucratic processes, such as audits and contract verification, are simplified, saving time and resources. In a scenario where agility is a fundamental attribute, blockchain ensures operational optimization and cost reduction.
“Moreover, organizations that adopt the solution are also at the forefront of innovation, creating an image of modernity and reliability in the market. By integrating this technology into their processes, organizations can enhance their customers’ experience and ensure greater regulatory compliance and protection against data breaches.”
This is because compliance with regulations and protection against data breaches are critical aspects in the business environment. Blockchain offers a robust solution to these needs. The inherent transparency and security help companies meet legal requirements and protect sensitive information, reducing risks and strengthening stakeholder trust.
Attentive to this powerful market, Eduardo Novillo Astrada and Ariel Scaliter launched Justoken in July of this year, a global blockchain infrastructure company. Justoken offers solutions to transform real and digital assets across various sectors, promoting a more agile, transparent, and secure economy.
Present in Brazil and Argentina, the brand stands out by bringing together a group of companies that offer innovative solutions based on real-world assets (RWA – Real-World Assets), positioning itself as a strategic platform for the Global Market. Among the main initiatives are: Agrotoken, Landtoken, Pectoken, Enertoken, and SAYKY.
“The time to act is now. With benefits ranging from security to operational efficiency, blockchain is not just a trend; it is a strategy that companies cannot ignore. Adopting this technology prepares corporations for the future and positions them as leaders in their sectors,” concludes Scaliter.