With projected revenue of R$224.7 billion in 2025, e-commerce continues to rise. Selling on Shein, which has 50 million consumers in Brazil, can be profitable, especially with the expectation of 85% sales by 2026. To assist entrepreneurs, the Omie, a cloud management platform, integrates with Shein, one of the largest marketplaces in the world.
Through Omie.Hub, a marketplace and online store integrator linked to the ERP, it becomes possible to centralize order management, inventory, and invoice issuance, bringing efficiency and reducing bureaucracy. This allows businesses to grow in a structured way.
Automated processes are one of the main benefits for entrepreneurs, explains José Adriano Vendemiatti, product marketing director at Omie. ‘This digitalization reduces the need for manual interventions and minimizes operational errors in tasks,’ he states.
Real-time inventory management on Shein prevents the sale of unavailable items and improves replenishment planning. Additionally, the unified view of operations facilitates strategic decision-making based on accurate data.
Using both platforms together also enables automatic invoice issuance, ensuring tax compliance, while the automatic capture of shipping labels allows for a faster logistics process. Dynamic pricing, adjusted according to the desired profit margin, provides greater financial control.
Omie offers a free trial of the ERP through thislink. The integration between the system and Shein can be activated for free via Omie.Hub for all customers. Omie also connects with other e-commerce platforms and marketplaces such as Nuvemshop, Netshoes, Magalu, Shopee, Amazon, Mercado Livre, Americanas, Casas Bahia, Extra, Leroy Merlin, MadeiraMadeira, Shoptime, Submarino, Wix, and Pontofrio, among others, as well as logistics companies like Loggi, Correios, Melhor Envio, Mandaê, Intelipost, Datanet, and Frenet.