Startup that was born between the bed and the closet already bills R$ 8 million connecting companies to IT professionals

There are no walls capable of holding a big dream. Just ask the carioca Frederico Sieck, who turned his room – that space between the bed and the computer, you know?! – into a hub of innovation and entrepreneurship in the technology market. It was there that KOUD was born, a Curitiba-based startup focused on turning the chaos of hiring IT professionals into something fast, efficient, and high-quality.

What started in a small space exploded into something much bigger: today, with 6 years of activity, a team of over 30 employees, and revenue that has already exceeded R$8 million. “My dream was to be able to work from home, have geographical freedom, and at the same time, help companies worldwide find qualified professionals,” reveals the founder, proving that dreaming big is not just allowed – it’s necessary.

Today, KOUD boasts prominent clients and stands out not only for its financial results but also for a work model that prioritizes quality of life and high productivity. With many employees working from home, the company continues to connect talent and opportunities in Brazil and worldwide, showing that an idea born within four walls can go much, much further beyond them.

KOUD has already packed its bags (figuratively speaking) and taken its services to projects in places like the USA, Spain, Germany, Portugal, Angola, Mexico, and of course, Brazil. “We adapt the entire operational process to each country’s laws. And the bureaucratic part is a breeze compared to the challenge of negotiating with such different cultures. It may seem easy, but hitting the right tone in the approach and understanding how each market makes its decisions is a true art,” Sieck explains.

According to the businessman, the Technology Recruitment and Selection market is hot worldwide. However, despite this promising scenario full of opportunities, it is not enough to just find technically qualified professionals. It is essential to identify those who can also adapt to the culture of the hiring company. “Because, let’s face it, a professional with high technical knowledge but who does not adapt to the team can be a real problem in the operation,” he jokes.

That’s where KOUD stands out in the market. With a unique selection process methodology, the company not only finds the best talents but also ensures a turnover rate of less than 1% in the first three months of hiring. “It’s almost as if professionals come with a ‘tailor-made’ label for each client,” concludes the CEO.