Kwai Shop, a marketplace integrated with the short video app Kwai, has formed a strategic partnership with Olist, an ecosystem of solutions for SMBs serving over 50,000 clients, to optimize the management of sellers operating on the platform. The integration automates processes such as inventory control, orders, and finances, making operations more efficient and contributing to business growth.
With the new integration, merchants using Olist’s ERP system can automatically import orders, create bulk listings, and track the entire sales flow—from approval to product collection. Additionally, the system offers features like pick lists and packaged product verification, simplifying daily operations for online sellers.
The partnership reinforces Kwai Shop’s strategy to expand its e-commerce ecosystem and attract more local sellers. Olist’s base includes over 50,000 active users, which is expected to drive new entrepreneurs to the platform. To start selling, a pickup address in the state of São Paulo is required.
Officially launched in late 2024 after a testing phase since 2023, Kwai Shop has grown 1300% in daily purchase orders over the past year. During Black Friday, for example, live commerce initiatives generated over R$4 million in sales and totaled 300 hours of live broadcasts, proving the potential of combining short videos with digital commerce.
Kwai Shop hosts a wide variety of products—such as electronics, home items, and cosmetics—and offers benefits like reduced commissions for new sellers. With over 65 million users in Brazil, Kwai continues expanding its presence as a relevant channel to boost revenue for brands and entrepreneurs on a viral social network.
The integration with Olist is available directly in the ERP system, and the connection process is simple: just access the integrations menu and search for “Kwai Shop”.
