In Brazil, the demand for artificial intelligence (AI) professionals is expected to grow by 150% in 2025, according to a survey by the Brazilian Association of Software Companies (ABES). In this context, Qualifica SP, a program of the Secretariat of Economic Development (SDE), has one million open spots in the free course “AI For Everyone,” offered to literate residents of the state of Sao Paulo, with no minimum or maximum age requirements.
The qualification is offered in partnership with StartSe in an online asynchronous format, allowing students to complete it at their own pace and convenience. The learning journey is divided into four modules, with a total of four hours, and can be completed in up to three months.
Those interested must register by March 31 on the website: www.qualificasp.sp.gov.br. After registration, the start is immediate. At the end, students will receive a certificate issued by StartSe.
Successful partnerships
In 2024, Qualifica SP had already partnered with Google Cloud for AI courses and with Microsoft for cloud computing, providing free qualification for those interested in acquiring knowledge in new technologies.
It was the case of Guilherme Camargo, 22 years old. Resident of the city of Piedade, in the Metropolitan Region of Sorocaba, he has a degree in Information Technology (IT) and participated in one of the AI courses through the program. “AI is very much in demand today. My main motivation to take the course was professional growth and I believe that, in the future, with this qualification, it will also be possible to further improve my salary,” says the former student.
The young man also explains that he has observed the growth in demand for professionals with expertise in AI in the market. According to him, the idea is to specialize more and more so that he can meet the needs of companies looking for qualified labor. “AI is increasingly present in the market. Several companies are already implementing requirements on that,” he emphasizes.
Yasmin Alves Nascimento, 25 years old, had a similar motivation. A resident of Jacareí, in the Paraíba Valley, she is also a IT professional and, like Guilherme, is attentive to new technological trends. Through Qualifica SP, the young woman took AI and cloud computing courses.
“In terms of technical knowledge, both courses are extremely relevant to the IT market. I had the opportunity to work on real projects, using the platforms that the market employs, such as Google Cloud and Microsoft Azure. Cloud computing and artificial intelligence are at the center of companies’ digital transformation, most of them already use these technologies. Now, I have an intermediate knowledge that allows me to delve even deeper and, in the future, seize opportunities in the field,” she explains.
