Cantu Inc. has opened its first Distribution Center in Mexico. The facility, located in Guadalajara, marks the beginning of a new phase in the company’s international operations. The structure will be responsible for supplying wholesale customers in three strategic fronts: Mexico, the United States, and Central America.
The operation solidifies Cantu Inc. as the first Brazilian tire replacement company to establish a distribution center in Mexican territory. The location will be the starting point to make customer service more agile and expand the product offering, especially strengthening the presence of the Speedmax brand in these markets.
The new DC boasts a modern structure, designed to support a high-performance operation. It covers 3,400 square meters, with the capacity to store 100 thousand tires and handle over 10 thousand units daily. The DC complements the existing commercial office in the country and reinforces the company’s commitment to close relationships with local customers and partners.
“This is a significant move in our journey outside of Brazil. Being closer to the markets we aim to serve allows us to deliver more agility and efficiency. It is also a concrete way to advance our purpose: turning paths into extraordinary journeys”, states Beto Cantu, CEO of Cantu Inc.
The Speedmax tires distributed from the new unit are developed by a R&D team in Brazil and exclusive for Central America, Mexico, and the USA. The operation will include the models Speedmax Street H [passenger vehicles], Pangea [SUVs, Pickup Trucks, Jeeps, and Off-Road Crossovers with AT (all-terrain), RT (rugged-terrain), and MT (mud-terrain) applications]; Promax LHD, developed for trucks that drive long distances; and Guardmax for other cargo vehicles.
“Guadalajara has a strategic location and is connected to routes that bring us closer to our main markets in this region of the Americas. This center reinforces our global logistics structure and expands our competitiveness. It is another solid step in Cantu Inc.’s international strategy,” highlights Alexandre Lopes, director of International Business at the company.
