Bitcoin, the famous cryptocurrency created by Satoshi Nakamoto in 2007, has ceased to be a digital curiosity to become a global financial asset. Currently priced at around $111,000, the cryptocurrency has gone through years of maturing, driven by technological advancements, regulation, and institutional adoption.
A significant milestone that forever changed the history of bitcoin occurred on May 22, 2010, in Florida, United States. On that day, programmer Laszlo Hanyecz made the first commercial transaction with bitcoin by paying 10,000 BTC for two pizzas. At the time, this was equivalent to about $41. Since then, the date is celebrated as Bitcoin Pizza Day – a symbol of the beginning of bitcoin’s real-world use.
“Bitcoin Pizza Day is more than just a historical curiosity. It signifies how much the cryptoeconomy has evolved in a decade. In Brazil, we can clearly see this maturing movement: more sophisticated investors, advancing regulation, and an ecosystem increasingly prepared for the future of finance. Bitcoin, once used to buy a pizza, is now a tool for real financial diversification and inclusion,” highlights Bárbara Espir, Country Manager of Bitso in Brazil.
What could you buy with 10,000 BTC in 2025?
If you’re wondering what you could buy with that fortune – approximately $969 million – here are some of the goods you could acquire today around the world. This is far from the $41 that those two boxes of Papa John’s pizza cost in 2010:
- The English football team Manchester United¹, valued at around 789 million dollars. It is among the top 10 most valuable in the world and has already won 6 UEFA Champions League titles.
- The H3 by Oceanco², a 105-meter luxury yacht, considered the most expensive in the world, costing around 310 million dollars. Originally built for the royal family of Qatar.
- The mansion Xanadu 2.0 of Bill Gates. It has over 6,000 square meters, is located in Washington, and is valued at around 130 million dollars.
- The Kaibu Island, located in a Fiji archipelago in the Pacific Ocean, is for sale for 79 million dollars and is considered one of the most expensive in the market.
- A Rolls Royce ‘La Rose Noire Droptail’, the most luxurious car in the world, for about 34 million dollars.
Recent advancements in Bitcoin and the crypto market in Brazil
The year 2024 marked a new phase of consolidation for Bitcoin and the global crypto market. The cryptocurrency’s market capitalization nearly doubled, jumping from $840 billion to an impressive $1.9 trillion, positioning the asset as the seventh most valuable in the world. Among the milestones that drove this performance was the approval of the first Bitcoin ETFs in the United States. BlackRock’s fund, for example, surpassed $50 billion in assets under management, even overtaking the traditional gold ETF, valued at $33 billion.
On the 15th anniversary of this date, Bitcoin once again rebounded and remained above $110,000. The cryptocurrency seemed to join in the celebration and has already broken a new record. The asset today surpassed its all-time high (ATH) price and on the morning of May 22, was quoted at $111,861.
In Latin America, Brazil played a central role in this maturing scenario. According to the 3rd edition of the Crypto Outlook in Latin America report, the country remains one of Bitso’s main markets in the region. In 2024, the user base grew by 6% in the country, reaching 1.9 million customers. Additionally, the profile of Brazilian investors evolved: there was greater portfolio diversification and an increase in the use of advanced trading tools. For the first time, stablecoins (USDC and USDT) surpassed Bitcoin in purchases, accounting for 26% of the acquired assets, while BTC represented 22% — a likely response to the volatility of the real and the search for more stability.
More than a celebration of the first purchase with cryptocurrencies, Bitcoin Pizza Day has strengthened itself as a symbol of the advancement of an ecosystem that now represents access, innovation, and financial inclusion. Year after year, the date mobilizes an increasingly engaged global community that sees cryptos as a driving force for transformation towards the digitalization of the economy.
