Technology turns the key insights from meetings into text

Have you ever wasted time listening to endless audios on WhatsApp trying to find “that detail” of the conversation with a customer? Well, that’s past now. Poli Digital, a company from Goiás that automates service channels for small and medium businesses, has just launched a feature that promises to put an end to long audios and change the routine of those who sell online.

The new technology automatically transcribes lengthy audios sent by customers and, moreover, summarizes the main points of the conversation with the support of artificial intelligence. It’s as if the seller had a personal assistant ready to deliver the text version and the highlights of the conversation in seconds.

And the time saved is real: while a manual transcription of a 3-minute audio takes an average of eight minutes, Poli’s AI does the same service in about 15 seconds.

The innovation comes in a scenario of rapid global growth. Market software estimates indicate that transcription services with artificial intelligence are expected to jump from $10 billion in 2023 to $30 billion by 2031, with an average growth of 14.7% per year. In Brazil, the speech recognition segment, which includes technologies like speech-to-text, is expected to generate $172 million in 2025, potentially reaching $319 million by 2030.

“We sought a real solution for entrepreneurs in need of productivity. Our focus is to provide managers with more control, speed, and results with less effort,” emphasizes the company’s CEO, Alberto Filho.

The solution centralizes customer service across multiple channels – WhatsApp, Instagram, Facebook Messenger, and websites – with features such as chatbots, mass messaging sender, call system, catalog creation, payment links, and secure shopping cart. ‘With the new AI for audio transcription and summarization, we reinforce our commitment to delivering tools that combine efficiency, intelligence, and practicality for the entrepreneur’s daily life,’ concludes.