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RD Station brings content on AI, digital marketing, and conversational strategies to E-commerce Brazil Forum 2025

RD Station, a business unit of TOTVS, presents exclusive content for the audience at the E-commerce Brazil Forum 2025, one of the leading e-commerce events in Brazil. The agenda covers topics across the entire online sales universe, such as management, AI, personalization, digital marketing, conversational commerce, omnichannel strategies, and more. The event takes place between July 29 and 31 at the Anhembi District, in São Paulo, aiming to boost the development of the sector.

RD Station’s workshops will be held at the brand’s booth throughout the three-day event. There will also be Q&A sessions and mentorship for the business unit’s clients and partners.

In addition to the content, RD Station will showcase its solutions for the segment, such as CRM for e-commerce, marketplace integration, e-commerce platform, and customer service and chatbot.

“With the goal of continuing to build authority among e-commerce audiences, RD Station presents its latest innovations for online sellers, offering a portfolio that covers the entire buyer journey—from scaling to results analysis—while sharing its tactical expertise in marketing, sales, and customer relations,” highlights Vicente Rezende, CMO of the unit.

See below the schedule of RD Station at the event:

July 29

4 PM | I’ve grown—now what? The challenges of scaling sales without losing control
5 PM | AI as the Protagonist in Your E-commerce

6 PM | High-performance e-commerce with digital marketing

July 30

10 AM | Shopify Horizons: Build Fronts with AI

11 AM | Marketing trends for e-commerce

3 PM | Digital 360° for Industry: A Practical and Integrated Architecture

4 PM | Growing efficiently: How to scale your online sales without wasting budget

 

July 31

10 AM | The importance of marketing and sales strategies for continuous e-commerce results

11 AM | Multichannel strategy: How to improve lead capture and relationship-building

2 PM | Multiple channels, multiple problems: How to integrate sales and simplify your online management

3 PM | WhatsApp sales: A Consumer Experience that works

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